Ad Building

Written by Art Department | .

Best Buys Guide provides complete custom ad design service free of charge for any clients who advertise in our magazine. Our talented team of graphic designers have decades of combined experience in the newspaper and magazine publishing industry. Their expertise is unmatched in designing the perfect ad that is both eye-catching and appropriate for your particular business. Ads are created with the client in mind, with the goal of standing out not only from other publications, but also from each other within our own magazine, to deliver an advertisement that jumps out from all others.

Ad Submission
The preferred program for building ads to be published in Best Buys Guide is Adobe InDesign CS6 on the Macintosh platform. However, other programs can be used as well. The most important thing is the exported file can be imported into our workflow for production in our magazine. When building ads for our publication, a few simple rules need to be followed:

1. Ad size must conform to the set dimensions. Please refer to the spec sheet below for ad dimensions. Over/under-sized ads or those out of proportion will need to be adjusted at our discretion to fit the book.

2. Art and photographs need to be 300 dpi (dots per inch) and 4-color process (CMYK). Best Buys Guide cannot be held responsible for the final results if files require adjustment.

3. The minimum size for copy or text is 6 points to be readable. Anything below that may need to be resized.

4. All linked files and fonts used must be included.

5. Common sense and other rules of etiquette need to be adhered to. If you have any questions, please ask your Sales Representative.

If you plan on designing your own ad, we have InDesign, PhotoShop, and Illustrator templates for building all ad sizes which you can download here. If you have any questions, please contact the Art Department at 310-373-7108.

To download template files, click on the icon of an ad size below.
IMPORTANT – Please download the "Read-Me-Page Building Guide" below for instructions.

Read-Me Page Building Guide


Full Page Templates

Spread Templates

Half Page Templates

Quarter Page Templates

Front Cover Templates

Back Cover Templates

Back Cover Inkjet Templates

DAL Template

Peek-A-Boo Inserts


To download the spec sheet, right click the image below, or click on the pdf icon at the top of this page.

BBG Spec Sheet page 1

BBG Spec Sheet page 2


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